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Understanding the Google Ads Ecosystem: Search, Display, Shopping, YouTube & App Ads Explained

Understanding the Google Ads Ecosystem: Search, Display, Shopping, YouTube & App Ads Explained

by Vedika | Jan 22, 2026 | Google Ads

Introduction: Why Google Ads Feels Expensive but Underperforms Many business owners and marketing managers in India start Google Ads with one clear goal — more leads or sales. Instead, they often face: Rising cost per click Low lead quality Poor ROAS Confusing...
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